FEATUREDBeyond the Tag: How Magic Allocation and COGS Unlock the Real Value of Your Cloud InvestmentsTagging isn’t the goal—clarity is. Discover how Magic Allocation and COGS together turn cloud cost data into strategic insight teams can trust.
FEATUREDIntroducing Magic Allocation: How AI (Finally) Changes the Tagging Game for FinOpsTagging doesn’t scale—but AI does. This post introduces Magic Allocation, a new AI-powered approach to cloud cost allocation that learns, adapts, and finally makes FinOps feel manageable.
FEATUREDThe Real Reason Tagging Fails - and What Comes Next for FinOpsThis post unpacks why cloud cost allocation fails at scale—and why Magic Allocation may finally offer a smarter way forward.
FEATUREDHow to Stop Cloud Cost Questions from Interrupting Your EngineersThis practical guide covers tagging, ownership, dashboards, and alerts using native and open-source resources.
FEATUREDThe Developer’s Guide to AWS Tagging for Cost ManagementThis in-depth developer guide covers best practices, automation tips, code examples (CLI, Terraform, Boto3), and how to enforce compliance at scale.
FEATUREDSpend Smarter in the Cloud: The Case for Total Cost of OwnershipLearn how to calculate Total Cost of Ownership (TCO) for cloud services—without expensive tools.
FEATUREDYou Didn’t Choose Multi-Cloud to Burn BudgetA hands-on guide to managing multi-cloud spend without third-party tools.
FEATUREDCOGS and the Future of Cloud Cost Management: A Forward Look with Joel PettigrewCloud costs are evolving fast. Learn why reclassifying cloud spend as COGS is key to financial clarity, accountability, and smarter product decisions in the AI era.
FEATUREDThe COGS-Driven Approach to Fixing Cloud Cost TaggingWhy cloud cost tagging breaks down—and how a COGS-driven approach can bring clarity, accuracy, and consistency across teams and tools.
FEATUREDCOGS: The Missing Link in Cloud Cost ManagementDiscover how reclassifying cloud spend as COGS enhances cost visibility, improves gross margins, and drives smarter financial decisions.
FEATUREDThe Four Pillars of Cloud Cost ManagementStruggling with cloud costs? Learn how the Four Pillars of Cloud Cost Management: Visibility, Allocation, Optimization, and Budgeting & Forecasting can help!
FEATUREDUnderstanding AWS Savings Plans vs Reserved Instances in 2025AWS EC2 Savings Plans vs. Reserved Instances (RIs) - which one is better in 2025? Learn the answer here.
Platform Engineering vs. SRE vs. DevOps in Cloud Cost ManagementAre your Platform Engineers, SREs, and DevOps stepping on each other's toes—or are they unlocking maximum efficiency together?
Part 6 - Lessons Learned: Surprises, Challenges, and Advice for Gen AI ProjectsWhether you’re just getting started or refining an existing system, we hope these insights will help you navigate your own AI journey.
Part 5 - Scaling Gen AI Responsibly: Managing Costs and Ensuring ComplianceHere’s what we’ve learned about scaling Gen AI responsibly while keeping costs under control and compliance at the forefront.
Part 4 - Keeping Humans in the Loop: A Smarter Approach to Gen AIHere’s why this collaborative approach has become a cornerstone of how we use Gen AI—and how it can work for you.
Part 3 - Making Sense of Complexity: Applying Gen AI to Real-World ChallengesHere’s how we’ve approached using Gen AI to turn complexity into clarity—and what we’ve learned along the way.
Part 2 - Build, Buy, or Fine-Tune? Choosing the Right AI ModelHere’s how we approached this decision and what we learned along the way.